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Latest News
Dealers prioritize work-life balance for loyal team of employees
Part owner John Jennerjohn discusses the role that competitive pay, time-off and recognition play in retaining long-term employees.
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ATV
Yamaha honors 20th anniversary of YFZ450R at Georgia manufacturing plant
The event brought together media representatives, current and former YFZ racers and champions, and Yamaha employees to honor the popular ATV's history.
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In Case You Missed It
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Motorcycle
A final farewell to the Harley-Davidson Sportster
The Harley-Davidson Sportster has been with us since Elvis existed only in black and white, and it’s been part of our culture through evolutions and revolutions and in dozens of model iterations.
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