Powersports Business Magazine - April 15, 2021 View this email online
Powersports Business
April 15, 2021

Polaris ‘booming’ and ‘going electric’: report
Polaris ‘booming’ and ‘going electric’: report

No strangers to national attention lately, Polaris is catching headlines again – this time with a segment via CNBC. At 14 minutes, the video is rather lengthy and goes in-depth ... Read More



Thunder Mountain Harley-Davidson acquired by employee ownership group

A recent post to the official Thunder Mountain Harley-Davidson Facebook page proclaimed, “And so a new RIDE begins… We are honored and excited ... Read More



Fort Collins Motorsports announces deal to carry Royal Enfield

Fort Collins Motorsports has announced it will be the first dealer in its state north of Denver and one of few statewide to carry Royal ... Read More



West Marine enters into ownership agreement with L Catterton

West Marine has announced it has entered into a definitive agreement to be acquired by L Catterton – the largest global consumer-focused private equity firm ... Read More


2021 KTM 890 Adventure R test review via Rider

The 2021 KTM 890 Adventure R offers an ideal balance between fit, feel and poise while also possessing a synergetic combination of engine and chassis ... Read More



Women’s Motorcycle Tours announce 2021 events

Women’s Motorcycle Tours (WMT) know there’s nothing more rewarding than crafting unique and engaging experiences to bring women motorcyclists and women ... Read More

Blog Spotlight
Turn your website into a selling powerhouse

To better understand how dealers utilize their websites, Dealer Spike conducted a national survey this past year and received the following statistics: Nearly 22% ... Read More

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Harley-Davidson Screamin’ Eagle factory team to compete at King of the Baggers series
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2020 Market Data Book 2020 Market Data Book
The 18th annual Powersports Business Market Data Book delivers a collection of information not found in any other industry resource. The 2020 Market Data Book includes 2019 composite data from various sources, along with the 2020 Annual PSB Dealer Survey and much more. Click the Order Now button below to view the complete lineup of the industry’s go-to source for data. Order now
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