Powersports Business Magazine - February 18, 2021 View this email online
Powersports Business
February 18, 2021

Ski-Doo reveals sibling brand Lynx coming to U.S. market with three 2022 models
Ski-Doo reveals sibling brand Lynx coming to U.S. market with three 2022 models

Ski-Doo on Wednesday revealed that European sibling brand Lynx is coming to the North American market with three 2022 models ...

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After 115 years in family business, Harley-Davidson dealership owner closing up shop: report

Another longtime Harley-Davidson dealership owner has decided it’s time to ride off into the sunset. In an article titled “Neidengard’s Owners Riding Into the Sunset,” ...

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Did you miss #WebinarWednesday? We’ve got you covered

Fortunately for many of you, Wednesday in the parts department was a banner day. That means you weren’t able to join us for live webinar ...

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2022 Lynx BoonDocker DS snowmobile: Closer look

Here’s the skinny on the newest entrant into the snowmobile market, the 2022 Lynx BoonDocker DS from BRP. Our friends over at Vetesnik Power Sports ...

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All-new 2021 Can-Am Commander side-by-side revealed

BRP first entered the side-by-side vehicle category in 2010 with the launch of the Can-Am Commander. Ten years and an incredible number of awards, accolades, ...

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Parts Unlimited adds support to Southeast MX, ATV race circuit

Parts Unlimited is once again teaming up with the Victory Sports Ultra Series as part of the 2021 We Support the Sport Racer Rewards Program. ...

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Blog Spotlight
Turn your website into a selling powerhouse

To better understand how dealers utilize their websites, Dealer Spike conducted a national survey this past year and received the following statistics: Nearly 22% update their website to feature current inventory and pricing data as a research function for buyers.24% ...

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Previous Top Daily Stories
Harley-Davidson’s new CCO O’Sullivan brings Harvard MBA to role
Sub-zero temps no match for Ditchbanger National snowmobile race


2020 Market Data Book 2020 Market Data Book
The 18th annual Powersports Business Market Data Book delivers a collection of information not found in any other industry resource. The 2020 Market Data Book includes 2019 composite data from various sources, along with the 2020 Annual PSB Dealer Survey and much more. Click the Order Now button below to view the complete lineup of the industry’s go-to source for data.

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Catch Up with the Latest Editions of PSB
Powersports Business - No.3


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Powersports Business - No.2


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Powersports Business - No.1


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