Powersports Business Magazine - March 30, 2021 View this email online
Powersports Business
March 30, 2021

Helmet House

Optimus Ride, Polaris announce partnership to create fully autonomous GEM electric vehicles
Optimus Ride, Polaris announce partnership to create fully autonomous GEM electric vehicles

Optimus Ride and Polaris have announced a partnership to bring fully autonomous Global Electric Motorcar (GEM) vehicles to market. Under this joint development agreement, an exclusive line of Polaris GEM ... Read More


Multiple states snowmobile fees could increase next season: reports

After a 2020 that saw many flock to the powersports industry as large gatherings were either postponed or cancelled, several states are considering increasing snowmobiling ... Read More



Serial 1 e-bike deliveries to begin in April, dealer fleets arriving now

In December Powersports Business detailed a new partnership between Serial 1 and Harley-Davidson, effectively creating a new lineup of e-bikes that would ... Read More


Giant Loop ride added to Harley-Davidson Pan America demo tour

Giant Loop’s annual dual sport and adventure motorcycle rally has been added to the Harley-Davidson Pan America Adventure Motorcycle Demo Tour. The ... Read More



American Motocross mourns the death of Washougal MX Park patriarch Ralph Huffman

It’s with heavy hearts that MX Sports Pro Racing, the Lucas Oil Pro Motocross Championship, and American motocross have announced the death of ... Read More



MSF Board of Trustees Selects New Chair and Officers

Croft Long of Kawasaki Motors Corp., U.S.A. has been named the new chair of the MSF Board of Trustees, following board elections last week. Robert ... Read More



Blog Spotlight
Turn your website into a selling powerhouse

To better understand how dealers utilize their websites, Dealer Spike conducted a national survey this past year and received the following statistics: Nearly 22% ... Read More


Previous Top Daily Stories
New electric powersports vehicle company launches in Texas
BRP to introduce electric models for all product lines by the end of 2026


2020 Market Data Book 2020 Market Data Book
The 18th annual Powersports Business Market Data Book delivers a collection of information not found in any other industry resource. The 2020 Market Data Book includes 2019 composite data from various sources, along with the 2020 Annual PSB Dealer Survey and much more. Click the Order Now button below to view the complete lineup of the industry’s go-to source for data.  Order now


Catch Up with the Latest Editions of PSB
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