Powersports Business Magazine - January 5, 2021 View this email online
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January 5, 2021
 

co-Part

 
 
After nearly four decades in powersports, Boderman shifts into new Honda role
After nearly four decades in powersports, Boderman shifts into new Honda role

Chuck Boderman, who spent nearly four decades in the American Honda Motorcycle and Powersports division, has shifted into a new role for his next Honda ride. Boderman, most recently vice ...  Read More

 

Spincar

 
 
Ex-Arctic Cat VP Kennedy departs for ARGO after two decades

New Hamburg, Ontario-based ARGO has hired Craig Kennedy as vice president of Commercial & Robotic Products. Kennedy spent more than 20 years at Arctic Cat, ... Read More

 

Torque

 
 
American Landmaster adds to industry veterans to advisory board

The side-by-side manufacturing landscape just got more interesting with news out of Columbia City, Indiana, that a pair of industry veterans have joined the advisory ... Read More

 

FinditNow

 
 
Dealer training part of Tucker Road Show at NASCAR tracks

Tucker is taking its dealer training program on the road for in-person events in 2021. The parts and accessories distributor has launched a free training ... Read More

 
Is your dealership considering electric bicycle sales?

The following article was submitted by Powersports Business contributor Mark J. Sheffield, a former dealer principal and current dealership strategic advisor. Over the last couple ... Read More

 
Supercross and Pro Motorcross to be featured on Peacock in 2021

In an era where everyone is “cutting the cord,” NBC’s Peacock streaming service is adding another sport to its entertainment roster. On Jan. 4, NBC ... Read More

 
Blog Spotlight
 
 
Turn your website into a selling powerhouse

To better understand how dealers utilize their websites, Dealer Spike conducted a national survey this past year and received the following statistics: Nearly 22% update their website to feature current inventory and pricing data as a research function for buyers.24% ... Read More

 
Previous Top Daily Stories
 
Polaris appoints interim CEO and Board Chair
G&S Powersports opens doors in Missouri 
 
 
Resources
 
2020 Market Data Book 2020 Market Data Book
The 18th annual Powersports Business Market Data Book delivers a collection of information not found in any other industry resource. The 2020 Market Data Book includes 2019 composite data from various sources, along with the 2020 Annual PSB Dealer Survey and much more. Click the Order Now button below to view the complete lineup of the industry’s go-to source for data.

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Catch Up with the Latest Editions of PSB
 
Powersports Business - No.1

 

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Powersports Business - No.15

 

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Powersports Business - No.14

 

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