As part of its ongoing efforts to promote diversity in powersports, BRP is collaborating with two power players in the music industry — rock icon Joan Jett and hip-hop visionary ... Read More

After a summer and fall that saw unprecedented sales for powersports machines throughout, snowmobile dealerships are also finding new customers coming through their doors this ... Read More

Stationed at its location since 1941, downtown Farrow Harley-Davidson will close its doors for good on Sunday, Feb. 28. “The Harley-Davidson Motor Company has been ... Read More

Honda has announced one new and three returning small-displacement offerings, which include a sportbike and a trio of scooters. Leading the charge for the scooters ... Read More

The National Marine Manufacturers Association (NMMA) has announced it will host a state of the industry and awards presentation webinar on Thursday, March 4 at ... Read More

Rockford Fosgate announced that the new Motorsports Can Speakers have started to ship. M2WL-65MB and M0WL-65MB are shipping now with the M1WL-65MB expected to ship ... Read More

To better understand how dealers utilize their websites, Dealer Spike conducted a national survey this past year and received the following statistics: Nearly 22% update their website to feature current inventory and pricing data as a research function for buyers.24% ... Read More