Beverage Wholesaler - December 23, 2019 To view this email as a web page, click here.
 
 

 
 
Cheers Weekly
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How a Craft Distillery Captured the Flavor of Texas  
  Texas is truly at the heart of Firestone & Robertson Distillery. From eye-catching branding to single-farm mash bills to a proprietary wild yeast strain and more, The Lone Star State is woven into the company’s DNA. It is a big reason why this Fort Worth-based distillery has enjoyed rapid success. Founded in 2010 by Leonard Firestone and Troy Robertson, the business recently announced a partnership with Pernod Ricard. The deal will greatly expand production and distribution of the distillery’s TX whiskey brand. In just a decade, it’s been quite a journey. The idea for a Texas-based craft whiskey came from a 2009 NYTimes article about Tito’s Handmade Vodka. Reading, Firestone wondered whether anybody had approached whiskey with the same Texas focus. The answer was no. That was opportunity.

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How a Craft Distillery Captured the Flavor of Texas
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6 Coquito Cocktails for Holiday Parties  
6 Coquito Cocktails for Holiday Parties
It’s time to raise a glass to the Coquito, the creamy, coconut, boozy holiday concoction that originated in Puerto Rico. A traditional Christmas drink, Coquito — which means “little coconut” in Spanish — is often called Puerto Rican eggnog, though few recipes actually include egg. The basic Coquito typically calls for rum, coconut milk and coconut cream with spices and flavorings such as vanilla and cinnamon, although recipes vary. The result is a rich, decadent delight that can pack a serious punch depending on the amount—and proof—of the rums used.

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ONE MORE THING

It's official: New Jersey voters in 2020 will vote on whether to legalize recreational cannabis.
 
JOBS BOARD
   
Training Manager – American Liberty Division
Wholesaler: Southern Glazer’s
Location: Syosset, NY
Overview: The Training Manager is responsible for the development and implementation of ALD/Pernod Ricard Sales Field Training initiatives. The ALD/Pernod Ricard Training Manager will work in alignment and collaboration with the SGWS Learning and Development team. The ALD/Pernod Ricard Sales Field Training initiatives include:
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