Powersports Business Magazine - March 2, 2021 View this email online
Powersports Business
March 2, 2021


Polaris announces plans for full-size electric Ranger
Polaris announces plans for full-size electric Ranger

Polaris has unveiled plans to debut a new 2022 electric Ranger utility side-by-side in late December 2021. The full-size Ranger is the first electric vehicle Polaris developed through its partnership ...  Read More



Dealership names top salesman for 2020

It wasn’t much of a surprise when a dealership known for its top-notch sales and customer service awarded its annual Top Salesman Award for 2020. ... Read More



LaVallee reveals next snowmobile town takeover

Remember Levi LaVallee’s stunt ride through St. Paul, Minnesota, or perhaps his epic snowmobile flip as part of the buildup to the Super Bowl in ... Read More


Helmet House

Parts Unlimited adds Virginia Championship Hare Scramble Series to program

Parts Unlimited has teamed up with the Virginia Championship Hare Scramble Series (VCHSS) as part of the 2021 We Support the Sport Racer Rewards Program.  ... Read More


2021 Aprilia RS 660 approved for MotoAmerica Twins Cup Championship

MotoAmerica announced that the 2021 Aprilia RS 660 has met the AMA’s homologation requirements and is approved to compete in the 2021 MotoAmerica Twins Cup ... Read More



Swartz adds Energica to MOTUS, Dyno shop in Mass.

Italy-based Energica Motor Company S.p.A. has announced that its newest dealership in the U.S. is Energica of New England in Gardner, Massachusetts, in Greater Boston. ... Read More



Blog Spotlight
Turn your website into a selling powerhouse

To better understand how dealers utilize their websites, Dealer Spike conducted a national survey this past year and received the following statistics: Nearly 22% update their website to feature current inventory and pricing data as a research function for buyers.24% ... Read More



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2020 Market Data Book 2020 Market Data Book
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