Beverage Wholesaler - July 13, 2020 |
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Our new podcast is live! Beverage Wholesaler/Beverage Dynamics Editor Kyle Swartz and Cheers Editor Melissa Dowling have joined up to produce On & Off, which covers beverage alcohol industry trends, tips and news for both the on-premise and off-premise sectors. In the first episode, we discuss new technology for retailers and restaurant operators that’s taken off since the coronavirus pandemic hit the U.S. COVID-19 pretty much shut down on-premise service in mid March, while the off-premise has boomed as consumers stocked up on alcohol essentials. Both sectors have learned a lot about online orders and delivery during this period.
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Director Consumer Insights |
Wholesaler: Republic National Distributing Company
Location: Dallas, TX
Overview: Responsible for leading and delivering the Consumer Insights agenda and strategy to drive more effective long-range sales planning and marketing tool development. Lead and manage a team of consultants to create and deliver brand building and volume driving insights across the organization. The role will develop actionable analysis standards and procedures to increase sales and market share through consumer and shopper insights thought leadership, brand engagement, and marketing analytics for RNDC and its strategic partners. |
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