Top 10 stories for August on PowersportsBusiness.com revealed
As the summer roared into the final month of the summer sales season, August brought thousands of industry visitors to learn about the news they need to know on PowersportsBusiness.com.
In fact, the 50,000 average monthly unique visitors for the first eight months of 2020 are up 51% from the 33,000 average monthly unique visitors who came to PowersportsBusiness.com during the first eight months of 2019.
Many of them came to read about the first-half financial results from Yamaha Motor Co., Ltd., the most-read story in August on PowersportsBusiness.com. A dealership owner’s retirement and the pending closure of the shop after 37 years of operation hit a mark with many in the industry and was the No. 2 most-read story in August.
That new KTM 200 Duke with the $3,999 MSRP got the industry’s attention, as warranted by the No. 3 spot in August. COVID-19 related inventory issues were best viewed by a dealership’s video that showed the showroom in March and again in July as the No. 4 story in July.
And folks raised some proverbial eyebrows when they saw in the No. 5 story that the 80th Sturgis Rally attendance in 2020 had declined only minimally vs. 2019 despite the coronavirus pandemic.
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- Dave McMahon, editor in chief
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